Guinness St. Patrick's Day
Guinness is often considered the expert around St. Patrick’s Day, so in 2019 we decided to make the experts more accessible. During several activations, people were able to visit the Guinness phone booth and dial up a Guinness brewer to receive expert advice. I designed and created a vision for all materials surrounding the campaign from instructional posters, the Ipad screens used on location, and other digital advertisements like Pinterest, Facebook, and Instagram.